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Keynote Speakers

Pete Blackshaw

Pete Blackshaw

CEO of Cintrifuse

Prior to Cintrifuse, Pete was the Vice President of Digital Innovation & Service Models at Nestlé, S.A., based in Switzerland. In addition to helping shape digital innovation for Nescafe, Kit Kat, Purina, and hundreds of other Nestle brands, Pete oversaw Nestle’s industry-recognized Digital Acceleration Team (DAT) as well as the Silicon Valley Innovation Outpost (SVIO) and Nestle’s Open Innovation Platform (Henri@Nestle).

Before Nestle, he served as CMO of NM Incite, a joint venture between Nielsen and McKinsey. He is author of a book by Doubleday entitled “Satisfied Customers Tell Three Friends, Angry Customers Tell 3000: Running a Business in Today’s Consumer-Driven World,” and periodically authors columns in Advertising Age centered around the book’s themes. Pete founded PlanetFeedback.com one of the web’s first consumer-feedback portals and co-founded the Word-of-Mouth Marketing Association (WOMMA). He recently served as Chairman of the Board of the National Council of Better Business Bureaus and in that capacity sat on the National Advertising Review Council. He’s a 2015 Mediapost “Online All Star” Winner, a 2014 inductee of the World of Mouth Marketing Hall of Fame, and a 2010 Grand Prize winner of the “Great Minds” award from the Advertising Research Foundation. Pete is a graduate of Harvard Business School and the University of California, Santa Cruz.

Chuck Underwood

Chuck Underwood

Owner, The Generational Imperative, Inc.

Chuck Underwood is one of the original half-dozen people who created and then popularized the field of Generational Study and, with it, Generational Strategies. His book – America’s Generations In The Workplace, Marketplace, And Living Room – is the most comprehensive presentation of generational dynamics and strategies ever published.
His PBS national-television series – America’s Generations With Chuck Underwood – is the first presentation of the generations in television history. Chuck’s clients include such giants as Coca Cola, Procter & Gamble, Macy’s, Hewlett-Packard, United States Military, Time Warner Cable, U.S. Department Of Labor, American Advertising Federation, and hundreds more. And he is consistently evaluated by audiences as the world’s best presenter of generational dynamics.

Kevin Dugan

Kevin Dugan

Senior Global Communications Executive, Apex, & Mentor at The Brandery

Currently leads communications for Apex Supply Chain Technologies’, including public relations, content marketing and social media. Apex is the world’s leading provider of automated dispensing systems for use in a variety of applications and industries. With world headquarters in Mason, Ohio. Also a mentor at The Brandery, an organization to help start-up companies shape their brand as they build their companies and look to secure venture funding. The Brandery is a seed stage consumer marketing venture accelerator located in Cincinnati, Ohio. It’s ranked one of the top start up accelerators in the nation.

Co-founder of Cincinnati Social Media, along with David Knox and Daniel Lally. It grew out of the Cincinnati Social Media Breakfasts and was founded in April 2008 as an event where social media experts and newbies alike come together to eat, meet, share, and learn. Marketers, PR pros, entrepreneurs, bloggers, podcasters and social networkers are all welcome to attend. It has more than 4,000 members.

2018 Presenters

Kendra Ramirez

Kendra Ramirez

Digital Agency Leader & Strategist

Kendra is a crazy sports mom who springs out of bed in the morning to conquer the world and annoys others who are not morning people.

She helps her clients get the most out of their business development efforts, extend their marketing initiatives and get real results from their digital efforts.

Kendra is globally recognized on the home page of LinkedIn.com and has been a finalist for the Social Media Innovator of the Year. Since 2005, she has helped hundreds of organizations, including Fortune 500 companies, leverage digital technologies. Kendra has spent more than 15 years in technology companies as a change agent in sales and recruiting leadership for B2B and customer-focused areas.

Amelia Robinson

Amelia Robinson

Digital All-Media Journalist, Dayton Daily News

Award-winning reporter, podcast host and columnist Amelia Robinson is a graduate of Ohio University’s E.W. Scripps School of Journalism. She joined the Dayton Daily News staff in 2000 after a three-year stint at the Mansfield News Journal. Her comedic stylings and detailed reporting can now be found on Dayton.com where she writes about dining, nightlife, entertainment and the people, places and things that make this city so kickass. She hosts and produces the “What Had Happened Was” podcast, writes the wildly popular Smart Mouth column featured in Saturday’s Dayton Daily News and contributes entertainment content to WHIO Radio. Robinson is president and a founding member of the Greater Dayton Association of Black Journalists and serves on the boards of Dayton Sister City Committee, Antioch Writer’s Workshop and Oregon Historic District Society. She is a former member of the Boonshoft Museum of Discovery’s Associate Board. Robinson lives in Dayton’s Oregon District neighborhood with her husband and fat, yellow cat.

Russ Shirley

Russ Shirley

Co-founder, Infinite Digital

Russ & Ike have worked in digital marketing for over 10 years, with expertise in market research, digital marketing strategy & analytics, and social media. They have worked with individuals, small businesses and large international brands in this space. They also taught social media and personal branding at Wright State University for several years.

Ike Brunner

Ike Brunner

Co-Founder, Infinite Digital

Russ & Ike have worked in digital marketing for over 10 years, with expertise in market research, digital marketing strategy & analytics, and social media. They have worked with individuals, small businesses and large international brands in this space. They also taught social media and personal branding at Wright State University for several years.

Jessika Phillips

Jessika Phillips

President, NOW Marketing Group Inc.

Selected as Woman Owned Business of the Year in 2018 and One of the Top 12 Global Rising Stars on Social Media to Watch in 2017: Jessika is on a mission to make relationships the forefront of business marketing. She’s known for this outspoken dedication to Relationship Marketing. Jessika lives by her statement that “Relationships will always be more powerful than marketing,” and she believes in being a magnet vs a Bullhorn to truly connect with your tribe. As a social media strategist, Jessika founded NOW Marketing Group in 2010 with only a laptop and a vision. The company is now a Forbes recognized Agency Partner and a certified inbound partner with Hubspot and the host of Social Media Week Lima.

Teresa Engle

Teresa Engle

Marketing Manager, PSA Airlines

Teresa Engle has been with PSA Airlines since April 2016. She is the Marketing Manager and managers the social media, digital marketing and recruitment marketing efforts. She has 7 years of experience in marketing and communications in various industries including Education, Healthcare and Retail. Teresa graduated from Ohio Dominican University in 2012 with a B.A. in Communications. When she is not busy enhancing PSA’s marketing and social media efforts she is spending time with her husband and two pets. Teresa is passionate about PSA, aviation and marketing and is always looking to learn new things to help her growth both personally and professionally.

Darby Hepola

Darby Hepola

Digital Analytics Specialist, PSA Airlines

Darby has been with PSA since February 2017. She recently joined the communications and development team as a Digital Analytics Specialist after her graduation from the University of Cincinnati in the fall 2018. Darby’s talent for digital analytics helps her in collecting, reporting and transforming web data into recommendations and insights that drive marketing strategy and distinguish valuable ROI.

Jean Holloway

Jean Holloway

Director of Communications & Development, PSA Airlines

Jean has been with PSA since November 2015. In addition to marketing and branding, Jean has extensive event management experience having worked in the hospitality industry. Jean has a B.S. in Marketing from Wright State University and a M.A. in Management and Leading Change from Antioch University. Jean has been instrumental in building the Communications and Development department at PSA. Outside of work, Jean is an advocate for Metastatic Breast Cancer, a wife and mother.

Wade Dickerson

Wade Dickerson

Digital Marketing Strategist, University of Dayton

Wade Dickerson is a digital marketing strategist at the University of Dayton. In his role he focuses on effectively reaching prospective UD students through digital advertising and the web. As a UD alumnus, Wade is passionate about sharing the University’s message through the use of social and digital media. An experienced digital marketer, Wade spent his time between graduation and his return to the University of Dayton at Cox Media Group, where he worked in a variety of digital roles—from sales and strategy to fulfillment and analytics—making him a jack-of-all-trades within the industry. In his free time Wade is an avid hiker and gamer, having climbed Mt. Kilimanjaro and other peaks wearing the same backpack that usually carries his Dungeons and Dragons gear.

Lauren Seger

Lauren Seger

Advanced Advertising Manager, Spectrum Reach

A Cincinnati native, is the Advanced Advertising Sales Manager at Spectrum Reach. (Ask her what “Advanced Advertising” means if you see her). When she is not at work or glued to one of her many devices, you can find her photographing weddings in Cincinnati and pretending that she is not a crazy dog mom.

Kerry Collins

Kerry Collins

Local Sales Manager, Spectrum Reach

The Local Sales Manager at Spectrum Reach, she has been in media sales for 6+ years. Kerry loves building relationships by spending time with her clients not only inside the office but outside the office too!