(937) 248-4697 director@aafdayton.org

The marketing landscape has changed, and the gap between marketing and sales has officially closed. It’s now marketing’s responsibility to generate measurable demand and silver-platter leads. In this presentation, we’ll explore the digital and social marketing technologies that are now the cornerstone of B2B marketing and how marketers are using them to deliver real business opportunities. We’ll also discuss the role of content in this landscape as well as what emerging trends B2B marketers need to keep an eye on as expectations continue to increase.

Chris Eifert